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All in One The Mirror.
What is Cynthia?
Making seamless communication
the new standard
for hotels and co-living.
“Cynthia” is a service that smartly transforms hotel and co-living experiences through our proprietary smart devices, including mirrors, smartphones, display-equipped phones, and tablets installed in guest rooms.
By delivering the right information through the most suitable device, Cynthia enables seamless communication. It enhances satisfaction for guests and residents alike, creating spaces that feel more comfortable, intuitive, and welcoming.
Anywhere, anytime—without limitations.
Cynthia designs new connections.
Key
Benefits
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01Maximize Revenue
Increase revenue without additional staffing through built-in upsell features.
By encouraging additional guest purchases through integrated upsell functionality, Cynthia efficiently increases GOP (Gross Operating Profit). Combining push notifications with seamless upsell ordering enables natural purchasing behavior—without relying on additional human resources.
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02Reduce Costs
Significantly cut PBX costs with built-in calling features—at no additional charge.
Cynthia includes a cloud-based PBX function at no extra cost, eliminating the need for expensive standalone PBX systems. Typically, upgrading in-room phones and PBX infrastructure costs approximately JPY 50,000–70,000 per room. With Cynthia, our integrated cloud PBX and smart devices enable seamless in-room calling while dramatically reducing both initial investment and ongoing operational costs.
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03Visualize Facility Availability
Create a smarter in-property experience through real-time visibility and reservations.
With Cynthia, the real-time availability of facilities such as laundry rooms and public baths can be displayed instantly. This allows guests to avoid congestion and enjoy a more comfortable experience. Cynthia also includes built-in reservation functionality, enabling guests to easily book facilities directly from the platform. All of this is achieved without the need for dedicated terminals or costly systems, delivering smart operations at a low cost.
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04Enhance Guest Satisfaction
A powerful impact on reviews—boost satisfaction with smart mirrors.
In hotels that have introduced our smart mirror devices, approximately 7% of all guest reviews include positive mentions of the smart mirror. Very few products can create this level of impact on reviews with just a single feature. Beyond improving guest satisfaction, Cynthia contributes to higher overall ratings and a stronger perception of the entire property.
Cynthia Products
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Smart Mirror Model
Cynthia’s signature smart mirror.
A built-in touch display transforms the mirror into a smart interface, delivering a modern and intuitive hotel DX experience.Impact
Design
Cost
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Display Phone Model
A phone with a built-in touch display.
Replaces traditional phones and PBX systems with IP telephony to reduce costs. Fully compatible with Cynthia’s software for smart, seamless communication.Impact
Guest Coverage
Cost
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Tablet Model
Tablet with integrated charging dock.
A cost-effective solution that guests can easily carry and use anywhere in the room.Impact
Design
Cost
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Mobile Software Model
Browser-based, smartphone entry model.
Guests access Cynthia via a personal QR code on their own smartphones—no app required. A low-commitment option for properties that want to try Cynthia with minimal upfront investment.Impact
Design
Cost
Pros & Cons Device Comparison Table
| Device | Smart Mirror Model | Display Phone Model | Tablet Model | Mobile Software Model |
|---|---|---|---|---|
| Location | In-room wall-mounted | Bedside or tabletop | Tabletop | Flexible placement |
| Strengths | All-in-one smart functionality | Replaces legacy phones and PBX/PBXをDX | In-room portable | Affordable entry option |
| Highlights | Futuristic hotel DX | Built-in phone functionality | Small display size | Small display size |
FeaturesCynthia Features
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Ordering
Room service and rental item requests.
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Late Check-out
Request directly from the device.
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Advertising
Time- and room-based notifications.
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Multilingual
Japanese / English / Chinese / Korean
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Phone Function
Call the front desk directly.
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Local Information
Nearby attractions and restaurants.
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Facility Reservation
Easy in-device booking for facilities.
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Laundry / Bath Sensors
Real-time usage visibility.
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Ticketing
Issue tickets for services like breakfast.
FeaturesCynthia Features
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Ordering
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Late Check-out
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Advertising
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Multilingual
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Phone Function
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Local Information
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Facility Reservation
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Laundry / Bath Sensors
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Ticketing
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Ordering
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Late Check-out
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Advertising
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Multilingual
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Phone Function
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Local Information
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Facility Reservation
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Laundry / Bath Sensors
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Ticketing
FAQ
Here you’ll find answers to frequently asked questions.If you’re considering our service or already using it, please check this section first.
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Can we see a demo?
Yes. We can provide an online demonstration during our proposal meeting. You are also welcome to visit our headquarters showroom to see the actual product in person.
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Is it possible to change the displayed content?
Yes. The content can be updated at any time through the content management system, and it can be operated by anyone.
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Do you provide support for implementation?
Yes. We can handle delivery, installation, and initial setup upon implementation. We also provide support for content upload and configuration.
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Are there any specific requirements for installation?
A network connection and power supply are required for operation.
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How much does it cost?
Pricing varies depending on the device model. Please contact us for detailed information.